Account Director

Background

TSP is structured into 3 business cells, each cell comprising a triumvirate of Business Director, Strategist & Production Manager. Supporting the triumvirate will be all the necessary resource required to meet the specific needs of the client (be it community management, research, monitoring, activation ideas, design, etc.)

Each Cell’s team member will report to the Account Director. The Account Director reports to the Business Director.

The AD is therefore a pivotal role. The successful candidate will:

1. Have strong agency experience of at least 3 years
2. Will have worked on big blue chip clients. Preferably FMCG.
3. Will have strong Social & digital experience

The cell triumvirate is responsible for driving income growth & will be judged on its ability to meet quarterly growth targets

Overall Purpose of Role

The key role of the Cell Account Director is:

• Manage the day to day client relationships and business decisions for existing.
• To provide excellent social solutions to meet its client’s needs, in partnership with the strategist & production manager
• To demonstrate excellent client knowledge
• Develop great client relationships
• Provide strong financial management
• Ensure excellent project and campaign management
• Encourage industry leading strategy and execution
• Strongly manage & develop his / her team
• Help grow the agency’s reputation as a thought leader and it’s client relationships

Key attributes are:

• Confident ability to manage an existing business
• Attention to detail
• Passion for social
• Deep social expertise & experience
• Experienced account handling skills
• Strong management and development skills 

Key Tasks / Area of Responsibility

Client Knowledge

• Demonstrate a strategic understanding of each Client’s existing business and marketing plans and have a good comprehension of the dynamics of the marketplace in which they operate.
• Generate and continually develop growth of the existing clients business, taking responsibility for the growth and direction of the accounts.
• Proactively add to the strategic direction of the account – taking day to day ownership and moving strategy forward to continually add value to the business.
• To exhibit an ability to create inspirational and cohesive solutions for the clients business.

Client Relationships

• Develop and manage close working relationships with the client to ensure expectations & deliverables are achieved.
• Manage the client relationship in order that the Client feels part of the agency team in tackling marketing challenges.
• Build a professional relationship with all levels that you are exposed to.

Financial Management

• To maintain responsibility and accountability for the financial health of the client’s business from both an agency and client perspective.
• To produce project budget forecasts which are reviewed and monitored on a client by client basis.
• To ensure all team members review, monitor and measure projects in accordance with the project kpi’s.
• To be able to identify opportunities for greater efficiency through working practices and cost controls to improve profitability of their individual accounts.

Project Management

• Ensure that the agency process is adhered to at all times.
• Lead the team in delivering all outputs to the Client’s brief and to the Client’s Satisfaction.
• Manage the agency’s resources effectively and to be able to deliver all projects to brief.
• Recognise strengths and weaknesses of the team and align projects against various skillsets.
• Facilitate the interaction of the teamwork across internal departments and to become involved in the facilitation of the production process as necessary.
• Develop and maintain overall project budgets and ensure team responsibilities are achieved.
• Present weekly work-in-progress reports to the client and relevant Board Director.

Client Care

• Ensure, through management of team that client expectations are met and the right level of service is provided at all times.

Strategic Development

• To be able to take initial client briefs showing the ability to grasp both executional and strategic issues which will highlight all implications of the brief and then involve the relevant team members.
• Proactively input into strategic discussions on a day to day basis, whilst exhibiting an ability to create inspirational and cohesive solutions for the clients business.
• Develop preliminary marketing strategies for clients.
• Provide written documentation, development and implementation of strategic marketing plans.
• To begin the process of interrogating new assignments and to determine the direction required which will compliment the client’s business.

Creative Thinking

• Proactively think ahead to seek solutions and opportunities to issues/projects which may be less than obvious to current thinking.
• Lead and manage brainstorms and pitches – imparting ideas confidently at all relevant opportunities and levels.

Presentation Skills

• Write and present structurally sound proposals and plans, calling upon resource within the agency as relevant.
• Present creative and strategic work with inspiration and professionalism.
• Coach other team members in presenting and provide opportunities for them to present both internally and externally.

Management Development

• Manage the client handling team to maximise performance.
• Agree team member performance measures and quality assurance processes that will clarify output and quality expectations.
• To work with team members to prioritise allocation of tasks; rotating responsibilities as appropriate to achieve flexibility and the best use of skills and capabilities of each team member.
• Co-ordinate the work of the team to ensure that team goals are achieved.
• Conduct performance reviews with each team member to establish clear short term objectives; identify and monitor areas for improvement; and establish a clear set of development actions designed to build on the their strengths and eliminate their weaknesses, to help them achieve their potential.
• Identify and implement appropriate training and development requirements to manage the career progression of each team member.

Growing existing Business

• Work closely with the Business Director to maximise all relevant opportunities.
• Lead the pitch process for existing clients from both a strategic and project management perspective.
• Look to develop existing client business and cross sell skills that are available within the agency.

Skills Required

• Solid client facing experience with a good knowledge of the client business and its competitors.
• Excellent knowledge of required disciplines (Digital / DM / Community).
• Relevant qualification where necessary.
• Solid financial management experience.
• Commercially aware, with an ability to capitalise on new business opportunities.
• Knowledge of how agency processes work and how they interlink with all other departments.
• Strong project management skills.
• Inspiring presenter.
• Strategic understanding of clients business and marketing plans and has a good knowledge of the dynamics of the marketplace.
• Man-management skills (proven supervisory/leadership skills) – ability to train more junior members of the team.
• Excellent client care skills – able to proactively develop the day to day business.
• Creative thinking skills with an entrepreneurial approach.
• Good brief writing skills.
• Ability to judge creative through the clients eyes

TSP Social Planner for Team SEAT (based in Grey Barcelona) 

Overall Purpose of Role

We are looking for a Social Planner to work within the Grey team in Barcelona on SEAT global. The role has been created to ensure social thinking and activation ideas are fully integrated in the campaign ideas that Grey develop as they deliver marketing toolkits to the client. Working alongside the Grey digital creatives the Social planner will be managed day to day by Grey Account handling and project management. This is a full time role.

This candidate must be able to identify and elaborate the role of social within a holistic communications plan, understand and explain how social plays with other media channels (integration), plan out social activities and ensure creative and strategic deliverables from the agency team are socially optimised. They should be able to understand the role of social in customer service and customer relationship management and to advocate putting the customer first in the comms planning activities they engage in.

The candidate must be a passionate advocate of social media and able to bring a wealth of experience to the role to ensure clients feel confident in their expertise.  Must be able to present their thinking clearly and use research and appropriate examples / case studies to back up conclusions and thinking.

It would also be preferable to have experience working as part of a global team on large brands creating centrally driven campaigns with local market roll out.

The candidate will also be responsible for creating & maintaining the Brand’s weekly conversation calendar.

In summary:

• Solid Social thinking
• Strong Social activation ideas
• Solid presentation skills
• Fluent English & ideally Fluent Spanish
• Proven car/social experience
• Multi-national marketing experience.
• Worked on/developed strategic toolkits.
• mobile & local experience
• Understands social CRM or has e-CRM experience.
• Experience in creating & updating conversation calendars

Key Skills

Social Strategy/ Planning

• Possess a thorough knowledge and experience of all major social networking platforms
• Evidence of at least 2 years’ experience of creating B2C social marketing or WOM solutions, ideally demonstrating an understanding and experience in-depth of using social media as a marketing channel for automotive companies, e-CRM or ideally s-CRM experience
• Experience of developing social marketing solutions in alignment with traditional communications
• Must demonstrate an understanding of database marketing, and be able to brief and interpret customer/market/social research
• Strong presentation & Powerpoint skills
• Ability to work as part of a team to create seamless cross-media solutions and to advocate and champion social marketing solutions.
• Provide quality control and alignment on social concepts and presentations
• Experience in developing conversation calendars

Client Knowledge

• Demonstrate a strategic understanding of the Client’s existing business and marketing plans and have a good comprehension of the dynamics of the different roles of the central and local clients.
• Exhibit an ability to create inspirational and cohesive solutions for the clients business working hand in hand with the multi agency team.

Client Relationships

• Develop and manage close working relationships with the client to ensure expectations & deliverables are achieved.
• Manage the client relationship in order that the Client feels part of the agency team in tackling marketing challenges.
• Build a professional relationship with all levels that you are exposed to.
• Support the key clients and drive social as a key area of growth and focus
• Build client confidence and become an indispensable part of their agency team.

To apply please send your CV and cover letter to kwai.chi@thesocialpartners.com

Social Senior Account Manager

Full-time position

Salary: max £35,000

As part of The Social Partners account handling function, the Senior Account Manager (SAM) will perform a crucial function in servicing our clients and ensuring the campaigns we create are innovative, creative and – above all – effective.

By ensuring accounts are run efficiently and smoothly day-to-day and building a relationship with the client based on trust and delivery, the SAM will contribute to business stability and growth.

The successful candidate must have previous agency experience (approx 3 years) of managing social or digital projects for major blue chip clients and display passion for social and how it can add value to client business. In addition, you should enjoy being part of the strategic and creative process, whilst also being organised in day-to-day work, ensuring the highest level of client service, and remaining solutions-focused.

We are a rapidly growing company, with room for candidates to grow and shape their role. The successful candidate will be a self-starter, entrepreneurial and a “make-it-happen” person. As the team grows, the successful candidate will be expected to manage Account Managers and Account Executives as required; ensuring work is delegated for maximum efficiency.

Responsibilities

• Lead and manage the day-to-day delivery of work and the wider team on a range of digital & social projects;
• Work with the Business Director, planners and wider team on development and implementation of social media and strategic communications solutions;
• Researching clients’ market and competitors;
• Proof-read and internally approve copy;
• Secure client approval on work created by The Social Partners;
• Manage regular and consistent contact with clients;
• Troubleshoot client issues;
• Draft client-facing proposals, incorporating estimates and timelines for projects, with input from the wider team (Business Director, PMs, tech leads etc.);
• Work with the Business Director to manage account finances.

Key Requirements:

• Experience in an agency required;
• Experience managing crises effectively is desirable;
• Experience creating client-facing presentations and proposals, crafting inputs from different sources into a clear, concise and effective output;
• Excellent verbal and written communication skills in all client and internal documentation and emails;
• Solid writing and editing skills with the ability to review others work;
• Demonstrated experience in social, digital marketing and online research;
• Demonstrated experience delivering social campaigns for blue-chip clients;
• Demonstrated experience managing budgets and more junior account team members;
• Proven client servicing skills, including demonstrated understanding of how to manage and operate client accounts day-to-day, identify opportunities and manage client issues;
• The ability to effectively prioritise and work on multiple projects;
• Strong communications skills including the ability to influence cooperation from others.

Social Media Planner / Strategist

The Social Partners are looking for a planner to join the team and work across a number of accounts providing strategic direction and social planning for our clients.  The candidate should be experienced at working in a fast moving agency environment and will have worked with enterprise clients across multiple territories designing social campaigns and initiatives that deliver ROI.

This candidate must be able to identify and elaborate the role of social within an integrated 360 communications plan, understand and explain how social plays with other media channels (integration), plan out social activities and ensure creative and strategic deliverables from the team are socially optimised. They should be able to understand the role of social in customer service and customer relationship management and to advocate putting the customer first in the comms planning activities they engage in.

The candidate must be a passionate advocate of social media and able to bring a wealth of experience to the role to ensure clients feel confident in their expertise.  The successful candidate will have experience of Social, CRM and ATL communications, ideally in the financial services category.

Must be able to present their thinking clearly and use research and appropriate examples / case studies to back up conclusions and thinking.

Please not this role will involve regular international travel.  Language skills are highly desirable.

To apply please send your CV and cover letter to kwai.chi@thesocialpartners.com